After I watched Dove's new ad, I was a bit in shock. Have you seen it? It's obvious why it's called Onslaught.
It begins with the innocent face of a little girl, then shows a stream of hundreds of images of women from bikini models to plastic surgery. There's one particularly disturbing video of a woman standing on a scale losing and gaining weight rapidly.If you haven't seen it yet, here goes:
http://www.campaignforrealbeauty.com/home.asp
At the end of the video there's a statement about talking to your daughter before the ads get to her. I can't quote the ad precisely because once was enough for me.
I know Dove is trying to send a message about the dark side of the beauty business, but aren't we already bombarded by images like these everyday? I feel like I got my fill of negative images for a month's time in that short video. I'm really craving a good book right now - with no pictures!
I don't have daughters, but if and when I do, I hope to influence them by being a confident woman who fills their lives with literature, service, creativity, spirituality and love. I want their lives to be full of many other things so they feel beautiful because of what they contribute and get out of life - not based on whether they feel skinny/fat or pretty/ugly that day.
I want to see more of Dove's positive advertising. I love those photos of women of all ages smiling confidently, photographed in the buff by Annie Lebowitz. Those images are inspiring.
What do you think of the ad?| Member Comments | Total Comments: 20 |
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steveincanton
Oct 6, 2007 | 10:56 AM |
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thornyone
Oct 6, 2007 | 11:03 AM |
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thornyone
Oct 6, 2007 | 11:10 AM |
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saromchea
Oct 6, 2007 | 12:03 PM |
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Suzanne_Marques
Oct 6, 2007 | 12:39 PM |
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saromchea
Oct 6, 2007 | 8:39 PM |
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thornyone
Oct 6, 2007 | 9:45 PM |
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jamesryan
Oct 8, 2007 | 8:16 AM |
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samo714
Oct 8, 2007 | 9:32 AM |
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thornyone
Oct 8, 2007 | 4:16 PM |
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steveincanton
Oct 9, 2007 | 11:00 AM |
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Suzanne_Marques
Oct 9, 2007 | 12:14 PM |
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thornyone
Oct 9, 2007 | 12:34 PM |
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thornyone
Oct 9, 2007 | 12:52 PM |
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thornyone
Oct 9, 2007 | 12:54 PM |
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nosy4
Oct 10, 2007 | 8:56 AM |
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nosy4
Oct 10, 2007 | 9:00 AM |
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OClee
Oct 14, 2007 | 10:40 PM |
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LATINAWOMAN
Oct 15, 2007 | 12:20 PM |
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thornyone
Oct 21, 2007 | 10:38 AM |
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Suzanne Marques is a native Southlander. She loves reporting in her hometown. She loves LA... She loves it!
Member Since: 7/18/2006